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BookHolders adds a chapter with new Towson location

This may be the era of e-readers and iPads, but one bookstore in Towson is actually growing from its sales of hard copy books.

BookHolders, which specializes in college textbooks, opened its new location Aug. 9 at 208 York Rd. The 6,000 square foot store is 50 percent larger than its old home at 425 York Rd.

The new location is closer to the university, making it more convenient for students, says Ryna Luckert, the store's marketing manager.

The spot comes with 20 parking spots and has greater visibility since it's located at the busy intersection of Towson Town Boulevard and York Road, Luckert says.

"Students can see us better."

The larger space also allows BookHolders to sell more college apparel.

Started in 1999, BookHolders currently has six locations. The others are located in College Park, Blacksburg, Va., Richmond, Va., Morgantown, W.Va., and Tampa, Fla. BookHolders opened the Towson location in 2007.

The company likes the town because it is close to several universities, Luckert says. Aside from Towson University, others nearby include Goucher College, College of Notre Dame and University of Maryland, Baltimore County.

With competition from so many online sources, how is that a bookstore is growing?

"We try to offer the absolute cheapest textbooks," Luckert says. "We're always making sure we're very competitive that we have the best prices for students."

Writer: Julekha Dash
Source: Ryna Luckert

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