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National Paint Franchise Spreads to Baltimore

A husband-and-wife team have launched a local arm of a national paint franchise with plans to hire about 10 workers.

Rick and Dori Eisenacher hope to get Fresh Coat Painters of Baltimore up and running in one month and are eyeing both residential and commercial clients, Rick Eisenacher says.

The couple works out of their home and serve White Marsh, Fullerton, Kingsville, Perry Hall, Bel Air, Forest Hill, and surrounding communities.

Though the real estate market is still wobbly, Eisenacher says he hopes he can still pull in $250,000 in revenue in one year by attending home shows, job fairs, and meeting with realtors. The business required a $40,000 upfront investment, about one-third of the amount required of other home-improvement franchises he considered.

So why sign on to a franchise to paint homes and offices? Eisenacher says the advantage is getting support to run the business, including software that provides estimates for paint jobs and marketing assistance.

Based in Cincinnati, Ohio, Fresh Coat Painters serves clients in more than 100 cities.


Writer: Julekha Dash
Source: Rick Eisenacher



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