Before a girl paints the town red, she needs to pick the right shade of red, according to makeup artist Tiffany Jeffers.
Jeffers is opening a Federal Hill store in August where clients can get custom-blended eye shadow, foundation, lipstick, and skin care.
Sylk Cosmetics at 1049 S. Charles St. replaces kids clothing store Ladybugs and Fireflies, which closed in April.
Currently, Jeffers is offering makeup applications and hosting photo shoots in the space but will open the retail store in the summer.
Jeffers, who is doing the makeup for Baltimore Fashion Week, will spend about $100,000 on the store, which includes buying the inventory for the custom-blended makeup and skin care products.
Clients will pay $30 for an initial makeup consultation, and anywhere from $10 to $18 on lipstick and eye shadow and about $30 for foundation. Jeffers can add SPF protection or wrinkle-fighting serum to the blend.
The business owner says she chose Federal Hill because it is a "fun, hip, and eclectic area."
Writer: Julekha Dash
Source: Tiffany Jeffers, Sylk Cosmetics