Scott Ferber is rebranding his new company TidalTV and is now calling it Videology, the Baltimore Business Journal writes.
Videology is building a network of advertisers for video content and has signed up AOL Video as a client, the newspaper reports.
Ferber is the Baltimore entrepreneur who co-founded Advertising.com with his brother John Ferber. In 2004, the entrepreneurs sold Advertising.com to AOL for $435 million. You can read the rest of the story
here.