Baltimore based green home goods retailer
WorkingWonders has made its name as an online retailer of sustainably sourced and green products for homes and families. The company is looking to do something unusual – make the jump from online retail to traditional brick and mortar.
“WorkingWonders aims to be the first brand nationally recognized for sustainable home & lifestyle retail,” says WorkingWonders CEO BethAnn Lederer. ”In a nutshell, socially and environmentally savvy consumers have the 'Whole Foods' option, but the same does not exist for our homes.”
The company focuses on green products that are manufactured by small and medium sized companies, with the goal of keeping two-thirds of its retail products and production lines coming in from US companies. WorkingWonders is looking to open a flagship style retail location in Baltimore that fulfills this mission.
The WorkingWonders team is developing plans to attract investor interest in the proposed retail location. As they work on this plan for a brick and mortar store, WorkingWonders is continuing to add more sustainable home products to their mix. The company is also accepting applications for internships this year.
Writer: Amy McNeal
Source: BethAnn Lederer, Working Wonders