In this economy, it's been a challenge for Michelle Ingrodi of Charm City Animal Rescue to raise the funds that her charity needs to provide services for homeless animals in Baltimore.
A recent partnership with Groupon's nonprofit fundraising team -- called G-Team -- helped the animal rescue service find the funds it needs to keep the functioning. CCAR's Groupon event ran for three days and raised $2,060. The nonprofit sold 206 Groupons at $10 each, Ingrodi says.
“We aimed for $300, so this was really huge for us,” says CCAR founder Michelle Ingrodi.
The Groupon effort is just the first of this year's creative fundraising efforts for the animal rescue. CCAR will be raising funds through a tattooing benefit in March and a bull roast in April. The animal rescue also plans to continue the fundraising effort with a 1980's prom themed benefit, a “giant yard sale” benefit and New Year's Eve spay and neuter event.
“CCAR is funded only by donations. We don't have a facility yet, I don't even have a car, so both are very big on our list of items needed,” Ingrodi says.
Writer: Amy McNeal
Source: Michelle Ingrodi, Charm City Animal Rescue