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Marketing Features

The cat's out of the bag: Maryland-raised purse designer is a rising fashion star

Danielle DiFerdinando's purses are sold at top department stores and have received Oprah Winfrey's endorsement. The Maryland native talks about her rise in the fashion industry and her new purse line.

Event Planners Market to Same-Sex Couples

Maryland's historic vote to allow same-sex marriage has prompted wedding and event planners to beef up their marketing efforts to attract gay couples. 

Entrepreneurs Go From Farm to Retail

The owners of some of your favorite lunch spots and bakeries started out as vendors at area farmers markets, where they learned invaluable lessons about customer service and marketing. Find out how these entrepreneurs made the transition from the markets to standalone retail operations.  

Locust Point Resident Hopes Airport-Themed Cable TV Show Takes Off

A former state marketing executive dreams of turning her love of small airports and the businesses that depend on them into a cable TV show. Andrea Vernot has partnered with a Washington, D.C., media production firm to help launch Air Fare America. 

$1M in Prize Money for Cities That Boost College Enrollment

National organization CEOs for Cities is awarding a $1 million prize to the city that can demonstrate the greatest boost in the number of college graduates. Baltimore is one of 57 cities eligible to win the money that will be used to launch a promotional campaign centered around developing talent. 
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